2021 Top 10 Most Innovative Design Companies

Box Clever – For turning the small design consultancy on its head.

Design consultancies have a tough business model: work for hire. That means a studio that creates the next hit product usually gets a flat fee for its work, while losing the longer-term upside to the business. Box Clever—hot off the creation of the hit direct-to-consumer brand Caraway cookware—wants to change that.